Who Are We?

Milk Bottle Projects is a PR & Digital Marketing agency for the hospitality and lifestyle industries and this course has been created by their Director, Nikki Williams. The agency has worked with celebrity chefs, some of the largest Australian hospitality groups and some of the most quintessentially Australian brands in the FMCG space. Now you can find out their secrets to success and how to utilise PR & Digital Marketing for your brand or venue.

Within this course, you can expect to learn:

Branding + Logo Design

  • How to design a logo and memorable branding inc. tips and tricks
  • The importance of consistency in branding

Public Relations

  • What PR is and how you can do it yourself!
  • How to create the perfect press release and kit
  • How to develop a media database specifically for your pitch and business or brand
  • Templates and downloads to nail your first PR campaign

Social Media Management (organic)

  • How to engage effectively with influencers and bloggers
  • How to analyse a PR campaign
  • How to create the IG and FB profile of your dreams
  • Content creation, food photography and equipment 
  • How to plan the perfect photoshoot
  • Captions, community engagement, organic growth, competitions + incentives and SO MUCH more!

The Ultimate Marketing Bundle

Includes: All 3 parts of the Course

+ A BONUS 2020 Marketing Calendar, traditional marketing and long term strategy checklist

+ A call with a Milk Bottle Projects Director to help you move forward with your own business’ dreams and desires!

“I highly recommend MBP to anyone who is looking for assistance with public relations. These guys can hustle for the results you want.”

- Bianca, Mr & Mrs Anderson

"The PR course has allowed me to do my own public relations for my small business and I've ended up getting into a handful of big websites and newspapers, including The Herald Sun!"

- Emily Carpenter